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FIFA Removes COO Kevin Lamour After Criticism of Infantino’s World Cup Investment Plans

FIFA has parted ways with its chief operating officer Kevin Lamour after he openly challenged president Gianni Infantino's controversial idea to sell stakes in the World Cup to private investors. This departure follows rising tensions within the organization’s top ranks.

Internal Conflict Triggers Sudden Departure

The governing body confirmed on August 17, 2026, that Lamour was no longer serving as COO due to a breakdown in his relationship with Infantino. His exit came shortly after public comments sharply criticizing the leadership’s handling of a major commercial proposal.

A spokesperson said: "FIFA confirms the working relationship with Kevin Lamour ended on 17 August 2026. We thank him for his two years of service and wish him well. No further comment will be made."

Claims of Deception Surround World Cup Deal

The tension began when Lamour spoke to the Associated Press in late July, expressing concerns about the so-called FIFA Forward Enterprise (FFE) project. He accused Infantino of misleading staff about the true nature and impact of the plan, which would have opened ownership of World Cup stakes to private investors.

"This is a one-man project. Not only must it be stopped, but football leaders need to ask themselves the right questions and make the right decisions," Lamour told the AP.

His public criticism was seen as a direct challenge to Infantino, making his position untenable. Aware of the consequences, Lamour added, "If I lose my job because of this, so be it."

The $4.2 Billion Investment Plan Falls Apart

The core issue was a $4.2 billion investment proposal that would have transformed FIFA’s financial model. The plan involved creating a new commercial entity to manage key events like the World Cup and Club World Cup, selling 20% of it to external investors.

After strong opposition from stakeholders worried about losing control over football's flagship event, the deal was abandoned. Still, the fallout within FIFA had already taken its toll.

End of a Longstanding Partnership

Lamour had a long history in football administration, previously working closely with Infantino at UEFA. Starting in 2007, he climbed the ranks to deputy general secretary before moving to FIFA in November 2024 as COO.

He was recognized for managing complex relationships and overseeing important infrastructure projects during his tenure. His sudden exit ends nearly twenty years of collaboration between the two in European and global football bodies.

The decision was shared internally by FIFA secretary general Mattias Grafstrom, who thanked Lamour for his daily operational work and noted that the choice was made after thorough reflection.