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Privacy Policy

This Privacy Policy describes how MaplePitch (“we,” “our,” “us”) collects, uses, shares, and protects personal information when you visit maplepitch.ca (the “Site”) and interact with our services (the “Services”).

We operate in Canada and process personal information in accordance with the Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial privacy laws. Where required, we obtain meaningful consent before collecting or using personal data.

1) Who We Are & Contact Details

MaplePitch
240 Richmond St W
Toronto, ON M5V 1V6
Canada

General inquiries: [email protected]
Privacy inquiries: [email protected]

If you have concerns about how we handle personal information, you may also contact the Office of the Privacy Commissioner of Canada (OPC).

2) Information We Collect

Information you provide:
When you contact us or use available features, we may collect your name, email address, and any details included in your message.

Automatically collected data:
We gather technical and usage information such as IP address, browser type, device details, pages viewed, timestamps, and referring URLs. This may involve cookies and similar technologies (see Section 7).

Analytics:
We use Google Analytics 4 (GA4) to better understand how users interact with our Site. This may include event-level data retained for a limited period (typically between 2 and 14 months depending on configuration).

Advertising & affiliate tracking:
We may include advertising and affiliate links. Third-party partners may use cookies or identifiers to deliver ads, measure performance, prevent fraud, and track commissions. Where required, we provide notice and obtain consent.

3) How We Use Information

  • To operate, maintain, and improve the Site and its content
  • To measure audience engagement and performance
  • To manage advertising and affiliate features
  • To communicate with users and respond to inquiries
  • To detect and prevent errors, misuse, and security issues
  • To comply with legal obligations and enforce our Terms

We collect and use personal information with your consent or as otherwise permitted under PIPEDA.

4) When We Share Information

We may share personal information with:

  • Service providers (e.g., hosting, analytics, security, ad technology) acting on our behalf
  • Affiliate partners for measurement and attribution
  • Authorities or other parties where required by law or to protect rights and safety

We may also use aggregated or anonymized data that does not identify individuals.

5) International Data Transfers

Some service providers may process information outside your province or outside Canada. In such cases, we use appropriate safeguards based on the sensitivity of the data.

6) Advertising, Analytics & Your Choices

Analytics (GA4): You can control or opt out of analytics tracking through browser settings or available tools. Data retention typically ranges from 2 to 14 months.

Advertising: Third-party vendors may provide personalized ads. You can manage preferences through their settings (e.g., Google Ads Settings or industry opt-out tools).

Affiliate links: If you follow an affiliate link and complete a qualifying action, we may earn a commission. These partners may use cookies or similar technologies.

For more details, see our Cookie Policy.

7) Cookies & Similar Technologies

We use cookies, pixels, and local storage to operate the Site, maintain security, remember preferences, measure usage, and support advertising features. Where required, we request consent before placing non-essential cookies and provide options to manage or withdraw consent.

8) Data Retention

We retain personal information only as long as necessary:

  • Server logs: approximately 12 months (for security and troubleshooting)
  • Contact communications: up to 24 months unless longer retention is required by law
  • Analytics data: typically between 2 and 14 months

9) Security

We apply administrative, technical, and physical safeguards appropriate to the sensitivity of the information. However, no system can guarantee complete security of data transmission or storage.

10) Your Rights & Choices

Under PIPEDA, you have the right to:

  • Access your personal information held by us
  • Request correction of inaccurate or incomplete data
  • Withdraw consent where applicable
  • Raise concerns with the Office of the Privacy Commissioner of Canada (OPC)

We follow the core privacy principles under PIPEDA, including accountability, limiting collection, safeguarding data, ensuring accuracy, and maintaining transparency in our practices.

To submit a request regarding your personal information, please contact [email protected]. We respond in accordance with applicable legal requirements.

11) Children’s Privacy

The Services are not intended for children under 13 years of age (or the applicable age under local law). We do not knowingly collect personal information from children. If such data is identified, please contact us for removal.

12) Third-Party Links

The Site may contain links to external websites or services. Their privacy practices are governed by their own policies, and we are not responsible for how they handle personal data.

13) Updates to This Policy

We may revise this Privacy Policy periodically. If significant changes are made, we will update the “Last updated” date and provide additional notice where appropriate. Continued use of the Site indicates acceptance of the updated Policy. Where required, we will seek renewed consent.

14) Contact

Questions or requests regarding this Privacy Policy:

Email: [email protected]
Address: 240 Richmond St W, Toronto, ON M5V 1V6, Canada